User Experience Review

Ozone´s team has a long and verified list of successfully realized strategy transformation projects both in private and public sector, here we will show you some of the most important ones:

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Challenge

The Saudi Industrial Development Fund launched a platform called Tamkeen, which is a financing platform that helps people obtain loans and automate internal processes and procedures. Due to the new launch, some issues were faced by internal and external users. SIDF launched this project to review the platform and develop new enhancement plans.

Methodology

  • 1. Review service offerings and current performance.
  • 2. Review specific business processes.
  • 3. Study user segments and journeys.
  • 4. Monitor, collect, record and evaluate actual user experience.
  • 5. Conclusion, advice, guidance.

Solution

The experience of external and internal users was analyzed and reviewed, and the electronic platform for loans was reviewed. Accordingly, 7 medium-term business plans were developed to develop the user experience, and 35 recommendations were made for short-term improvement to develop the electronic platform.

Tools

  • Google Docs, Sheets, and Slides.
  • Microsoft Word, Excel, and Powerpoint.
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